The anti-colic bottle system moms swear by, dressed up by the Cat in the Hat. A Playtex Baby Nurser does not work like an ordinary bottle. A soft, pre-sterilized Drop-Ins liner sits inside the clear holder and gently collapses as your baby drinks, so no air mixes with the milk, and Playtex credits that air-free feeding with helping to reduce colic, gas and fussiness. There is no bottle to scrub either. Drop in a liner, feed, recycle the liner.

This box is the first months, planned out. Small bottles with gentle slow flow nipples for the earliest weeks, when every feed is tiny and frequent. Bigger bottles with medium flow nipples waiting in the same box for the day appetite grows, plus spare nipples in both flows so the switch is a swap, not a shopping trip. A stash of pre-sterilized liners deep enough that nobody scrubs a bottle at three in the morning. And because it is a gift, the pacifiers and the soft cloth bib carry the same Dr. Seuss print as the bottles, so the Cat in the Hat turns up at every feed. The wide NaturaLatch Comfort silicone nipple is shaped to encourage a proper latch, which is what lets a breastfed baby take the bottle without a fuss.

If there is a baby shower on the calendar, this is the box that gets opened first.

Nurser Anti-Colic Bottle with 5 Drop-Ins Liners, 4 oz Nurser Anti-Colic Bottle with 5 Drop-Ins Liners, 8 oz