The card gets read once and recycled by Sunday. This one gets read four hundred times and ends up on a shelf twenty years later. Lift the cover flap and there is a ruled space for who it is from and what you wanted to say on the day, which turns a birthday gift into a dated record of it.

Inside, a small bear is discovering everything a two year old is discovering: stacking blocks, drawing with a crayon, drawing on the wall, which is where the joke lands for any parent reading it aloud. Eight thick pages, a wavy die cut cover, and Hilli Kushnir's illustrations pitched exactly at the age it is naming.

It ships with a mailing envelope and a foil seal, so it can be posted like a card or handed over in person. Written by Minnie Birdsong for the Little Bird Greetings keepsake series.